Design a logo and corporate identity for Prostar Advisory Group.
Role:Brand Designer & Art Director
Challenge:
Prostars needed a modern and professional brand identity that would communicate trust, expertise, and discretion to high-value clients.
Solution:
I created the branding concept and led the art direction, designing a visual identity that reflects Prostars' precision and reliability. The branding uses a refined color palette, minimalist typography, and a strong visual structure to convey financial confidence and strategic clarity.
Result:
The new brand positioned Prostars as a credible and sophisticated advisory firm, helping to build trust with clients and differentiate the company in a competitive market.
Tools: Illustrator, Photoshop, Figma
Prostar Advisory Group is a consulting firm specializing in financial transaction advisory services, including acquisitions, financing, and business sales. Initially boutique, the firm aims for global expansion. Serving both acquirers and sellers, Prostar’s name reflects its commitment to top-tier service, similar to a five-star rating.
Prostar’s B2B target audience includes companies seeking acquisitions or business owners needing investors. The firm offers tailored investment advice, combining exceptional service, cross-functional expertise, and access to global specialized advisors for quick, high-quality results.
